Wednesday, January 11, 2012

Marketing alcohol to young people through social media

Alcohol marketing on Facebook?  Most of us are familiar with alcohol advertising on television and print media.  But what do we know about alcohol advertising on social media sites?

The Center for Alcohol Marketing & Youth (CAMY) at the Johns Hopkins Bloomberg School of Public Health have developed a 4-part YouTube video series that charts the marketing push into digital markets such as Facebook, YouTube, and Twitter.  Each video is only a few minutes long and well worth the time.

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